Dirty Dozen Marketing Facts

Robert Fleming, CEO/Founder of the eMarketing Association provided this list of a dirty dozen fun marketing statistics compiled from sources like Hubspot, iContact, Unbounce, and Moz.

1. 85% of people would rather provide an e-mail for an e-book over a tweet
2. Blogs are 63% more likely to influence purchase decisions than magazines.
3. Companies that blog more than 15 times per month get 5 times more traffic.
4. The average content length for a page that ranks in top 10 position is 2000 words.
5. If a post is greater than 1,500 words, it receives 68.1% more tweets and 22.6% more Facebook likes.
6. Articles with images get 94% more views.
7. Using videos on landing pages can increase conversions by 86%
8. Videos get 267% more links than normal posts.
9. 58% of your audience will stop watching video within the first 90 seconds.
10. 20% of people will read text while 80% of people will watch a video with the same exact content.
11. Viewers retain 58% of what they see but only 10% of what they read.
12. Average buyer consults 11 consumer reviews on the path to purchase  

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