E-Marketing in Minneapolis David Vinge, eMarketing Dashboard: Email Marketing Is The Most Effective

Wednesday, March 25, 2009

Email Marketing Is The Most Effective


Datran's third annual survey of over 3,000 top marketers reveals that 80.4% still feel that email marketing is the most effective for their company, followed by search (56.8%) and online display (42.1%).

Many executives plan to increase spending in 2009 on these tactics in 2009 while decreasing spending in direct mail and offline media.

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