E-Marketing in Minneapolis David Vinge, eMarketing Dashboard: What is E-Marketing?

Thursday, October 14, 2010

What is E-Marketing?


How would you define e-marketing?

How do you spell e-marketing, emarketing, E-marketing, e-Marketing, eMarketing?


Wikipedia, "Internet marketing, also referred to as i-marketing, web-marketing, online-marketing, or e-Marketing is the marketing of products or services over the Internet."

Ohio State University, E-marketing is "moving elements of marketing strategies and activities to a computerized, networked environment such as the Internet. It is the strategic process of creating, distributing, promoting, and pricing goods and services to a target market over the Internet or through digital tools."

IT Architects, "e-Marketing is the term applied to the presentation of company's brand, product and services on the Internet to help build strong, ongoing customer relationships."

Cariad Marketing, E-Marketing is "the use of the internet and related digital information and communications technologies to achieve marketing objectives. Broadly equivalent to digital marketing."

MasterBase, E-marketing is "the study of technical uses of Internet to advertise and/or sell products and services. It includes hits from advertisement, banner ads in web pages, massive mail sending, search-engine marketing (including optimizing of search engines) and merchandising of blogs."

eMarketing Dashboard, "E-marketing is the process of marketing a brand using the Internet."

Read more about the benefits of e-marketing.

2 comments:

Mary said...

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Geoff Granfield said...

What then is E-Marketing as far as you are concerned? You have presented here several point of views from diverse industries and background. I guess what is important is E-marketing is the proliferation of products, services, solutions and integration through online channels geared for a margin of sale. Just as choosing keywords for SEO can be E-Marketing as far as the emerging industry, search engine optimization, is concerned.