E-Marketing in Minneapolis David Vinge, eMarketing Dashboard: Customers Line Up for iPhone 4 at Verizon

Wednesday, February 9, 2011

Customers Line Up for iPhone 4 at Verizon

Actually this is a line to buy nylon stockings at Dayton's Department Store in downtown Minneapolis in February 1946. Standing in line for an innovative new product has a long tradition.  Hmmm... why didn't they just preorder the nylons online?

2 comments:

more here said...

Say goodbye to iPhone 4. lol

Webpro said...

It's about more than just an "innovative product". Apple managed to create the same type of hype every time they released a new product or added a tiny update to an existing product. It's about making people believe they belong to a group and that they need to buy the new product to stay part of that group.